ASSISTANCE AND BENEFIT TO DEALERS

UNDERSTANDING THE POWER OF ADVERTISING AND WHEEL REPAIR

Our Company, AutoXcel Corporation, has been providing hands-on services to auto dealers since we started in 2004.  At our start, we provided technicians for bumper, dent and interior repair services.  When we started our first F&I program, StayNu, in 2005, it was the first multi-service VSC appearance contract.  The word “bundle” was not even a term at the time.  The tag together of ancillary and bundle also was not in existence.

AutoXcel has always presented various appearance technicians to dealerships to compliment F&I programs.  AutoXcel has also provided a wide variety of F&I programs.  In presenting contracts and services, AutoXcel and its wheel company, WheelRenew, act to ensure that the services provided are a revenue generator for the dealer and not to act as a mere vendor cost.    

Since 2009, our AutoXcel has provided tire and wheel contracts to consumers via Dealers.  WheelRenew often services the contract claims and also provides complete work for the Dealerships.  It is a natural Combination. 

START YOUR ENGINES

Dealers must and should be focused upon two things:

1) increasing the number of service customers and

2) increasing revenue from vendor services that can occur at the dealership. 

Here is how WheelRenew and AutoXcel act together to provide income engines for the dealership. 

Ideally, AutoXcel is the tire and wheel program at the Dealership.

WheelRenew is the embedded wheel repair vendor located at the dealership or dealership group full time. 

WheelRenew provides all wheel repairs for the dealership on-site for both cosmetic painted wheels and also for the diamond cutting of wheels. 

The AutoXcel and WheelRenew marketing arm sets forth social media marketing for the repair of wheels for retail customers in the community with services that include color change if wanted.  From history, we know that these marketing efforts create customer where there once were none. 

Consumers are constantly looking for the location of wheel repair.  They are looking for the color change.  WheelRenew sets up the advertisements and can set parameters for a dealer in advertising introducing the dealership and the marketing can go further toward specific other attributes of the dealership.  Here is an example.

See the Best Combo marketing in relation to AutoXcel and WheelRenew. 

Call us so we can review with your dealership how we can drive more customers to your dealership.  The dealership does not pay for the advertising and gets the double reward of a) having retail wheel repair where the dealer is making money on the repair services without having to make the repair and b) is attracting new consumers to consider Service department assistance and be in the position to entertain vehicle purchase. 

In short, we handle services and drawn in more customers to the dealership.